If you're an Internet marketer that's trying to leverage YouTube, you should know how important it is to build a strong foundation on it so that you're able to achieve long term success. The one interesting aspect of video marketing is that most people will never use it, and that is only a good thing for those who do. The rest of this article is all about making money using YouTube; we could call it being successful, but it really is all about making money.
The best quality you can manage to do will probably be good enough, and remember that some folks get totally turned-off by slick productions. If you want to get a video camera, then that is obviously your call; but bear in mind what kinds of videos you want to produce. If you are marketing to a niche crowd about a solution for something, then shooting a video of your self probably will not be a good idea. There are some decent webcams that will work if you want to talk and let people see you, but make sure the quality is not poor.
Be extremely careful about long videos because they warp peoples' minds, or, people hate them. But, as always, if your videos are engaging and jam-packed with great content, then people will watch an hour's worth if they are that good. When in doubt, ask a friend to give you totally honest feedback and opinions about your latest creations. On the other hand, one thing you can do is let it ride and see what the community feedback is like - it can be pretty brutal. If you are good enough you will get some subscribers, and then at that point you can deviate from things and experiment.
If you're looking out to build your reputation on YouTube without wasting much time, then you can pick on someone who is already popular and do something in relation to him/her. All you need to do is something like a review, and if you are bold you can pick a fight. The more controversial you make it, the more response you will get from people - but you have to be able to defend your position. Relevancy is the order of the day with any of these techniques, and that means you must be able to make a connection to your offer, etc.
When other YouTube users see a high views number, that tends to make them want to see why so many other people watched it. Start applying that tips that we discussed above to get the most out of your YouTube experience.